REI: Closing on Black Friday for Good

by
REI Closed Blk Frdy

REI’s Seattle Store..Take note of the “day out” banner. Regaining sanity

Below are a couple of excerpts from Jerry Stritzke’s piece on REI (Recreation Equipment Incorporated coop). A great idea started four years ago, it seems to be catching on. Even though REI loses a lot of revenue in some ways, they’ve made great strides in re-instilling a sense of sanity in an otherwise completely “world-gone-crazy” holiday shopping season.

By: Jerry Stritzke on #OptOutside 2018

Thursday and Friday, REI will be closed. For #OptOutside, all of our 12,000+ employees will be paid to take time off and be with family and friends. We’re asking each to take someone they love who might not get outside as much with them. If we’re honest, these are stressful times, and we hope it will help bring people closer together.

When #OptOutside started four years ago, it was about reclaiming a day that was distorting a time to give thanks for what we have, and re-grounding in what we value most in life as an outdoor community. Back then, closing down on the busiest retail day of the year shocked the system. Now, millions of people have chosen to make a walk in the park part of their family tradition.

We have been inspired by the momentum. Being together outside has brought us together as a community. It’s unusual in today’s atmosphere to find a movement that unites rather than divides.

That’s why, this year, we chose to focus on the healing power of being outside.
Read the rest of this article here…

Tags: , , , , , , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s


%d bloggers like this: